Our Story

The story behind Naim

We didn’t just choose a name — it was always here.

Quietly watching over the coastline of Costa Rei stands a mountain we have known all our lives, Monte Nai.
One day, rearranging its letters — M. Nai — there it was: Naim.
As though it had been waiting for us all along.


Naim

Comfort · Calm · Quiet

And by beautiful coincidence, Naim, in Arabic, means comfort, calm and quiet — everything we hope you’ll feel here.

Marco and Erika, the Sardinian owners of Naim Boutique Hotel in Costa Rei

NOT JUST A HOTEL, OUR LIFE’S WORK

A dream nurtured by the sea

“We welcome you as we would lifelong friends.”

Born on this island and shaped by more than thirty years in hospitality, Marco and Erika know that true luxury is rarely loud. It lives in the welcome at the door, a table set with care, the feeling of being expected.

“Naim is the realisation of a dream we’ve nurtured for a long time. We welcome every guest with warmth, attention, and always with a quiet respect for their privacy. This is our home. And when you arrive, it becomes yours too.”

— Marco & Erika

Our philosophy

Less is more

We believe in fewer things, chosen with real intention — and in genuine connection: with the people who stay with us, and with the land we come from.

i.

Comfort without pretence

Natural materials, simple beauty and every detail chosen with care — from the linen on your bed to the bread on your table.

ii.

Service without distance

We’re always close by, eager to share a local story, point you toward our favourite hidden corner of the island, or sit down for an easy conversation.

iii.

A sense of belonging

Slow mornings and breakfasts that naturally linger over coffee. Here time unfolds with your own rhythm. From the moment you arrive, we’ll make sure you feel right at home.

Eleven rooms, and no more

Fewer rooms. More of what matters.

We chose to keep Naim small. Small enough to welcome every guest personally. Quiet enough to hear the sea. Close enough that, by the end of your stay, it feels a little like home.

Each room carries the name of a plant from Sardinia and opens onto its own private space outdoors. The rooms are divided into five categories — Apex, Dusk, Glow, Dawn and Shade — each shaped by where it sits and how the light falls.

ApexErica DuskSughero GlowGinestra, Ginepro, Mirto

DawnOlivo, Rosmarino ShadeLentisco, Zagara, Elicriso, Cisto

Reception at Naim Boutique Hotel in Costa Rei, with the gold Naim logo on a black lattice desk, white flowers and a softly lit hallway

Naim — Adults-Only Boutique Hotel, Costa Rei, Sardinia